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Tag: communication

Seven Things I’ve Learned About Communication in Marriage

by Paul Santhouse on April 23, 2012November 12, 2017

(1) It’s the water that keeps your relationship hydrated. You’re friends. You trust each other. So talk about what you’re thinking, feeling, planning, doing, learning, and believing. That’s what friends do. (2) Do it with love. Affection is nice, but love goes the distance. It reaches deep and rouses kindness — a reliable guardrail for steering […]

Seven Things I’ve Learned About Persuasive Writing

by Paul Santhouse on February 1, 2012November 12, 2017

(1) Keep it personal. This is a conversation, not an announcement. (2) Show respect. Assume a reader more intelligent than yourself. (3) Be honest. Never resort to hype. (4) Make your point. Why does this matter? (5) Allow yourself to feel. Speak to the mind and heart. Identify with your reader. (6) Write visually. Evoke […]

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